An East Texas Tradition



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  • 7:30am Yule Run Your Tail Off, First United Methodist Church

  • 8:00am-11:00am Breakfast with Santa, First Baptist Church-pre-bought tickets ONLY

  • 9:00am-1:00pm Candy Cane Lane, Southside of the Courthouse

  • 9:00am-9:00pm Sunshine Midways, LLC-Davis Street

  • 9:00am-9:00pm Area Chamber Food Trucks

  • 9:00am-9:00pm Arts & Crafts Vendors

  • 9:00am-11:00am ET JEEP OUTLAWS, Jefferson St. to HWY 271.

  • 9:00am-1:00pm Circle S Petting Zoo, Gilmer National Bank & 1 st National Bank of East Texas

  • 10am Business Decorating Winners Announced, Credit Union of Texas

  • 12:00pm Bicycle Drawing, Goudarzi & Young, LLC
    (bikes will be picked up on Tuesday, Dec. 7, 5:30pm @ the Gilmer Area Chamber of CommerceOffice.)

  • 1:00pm-5:00pm Games for the Family! Simpson Street, Credit Union of Texas

  • 1:00pm-9:00pm Wagon Rides, Buffalo Street

  • 1:00pm Happy the Clown!

  • 2:00pm The Glow Kids, New Beginnings, in front of Historic Upshur Museum

  • 3:30pm Ash Dance Company Performances, in front of Historic Upshur Museum

  • 4:30pm Footlights Performances, In front of Historic Upshur Museum

  • 6:00pm Parade Begins



Breakfast with Santa will be held at the FBC Gym on Cass St. There will be two time slots, 8:15 and 9:30. You must purchase tickets in advance, there will be NO tickets sold at the door. Please purchase all of your tickets at the same time so we can be sure to seat your party together at one table.

  • Every person needs to have a ticket to enter. No exceptions.

  • Ticket sales will end December 3rd at 4pm.

  • All children visiting Santa will be given a gift bag.

  • Children 12 & under will be given a ticket for prize drawings. They must be present to win.

  • Children 2-12 will be given an additional ticket for the bike drawing. They do not need to be present to win, but will need to pick up their bike and take a photo for the Gilmer Mirror the week following Breakfast with Santa at the Gilmer Chamber of Commerce.

Every person in attendance must have an individual ticket.



Gilmer's Yulefest will feature various Vendors and food trucks for all visitors to enjoy!

In an effort to entertain a variety of guests and businesses while maintaining social distancing procedures, only one booth will be allowed per type of business. (e.g. 1 scentsy booth, 1 younique booth, etc.) Vendors, please sign up as soon as possible to ensure that you get the spot you desire. Duplicate vendors will be notified and reimbursed.

Dec 04, 2021, 9:00 AM


The parade will begin at 6:00PM for all spectators to enjoy! It will follow the same route as the Yamboree Parades, beginning on Titus street. 


All Parade entries must be completed by November 19th. Please fill out the form below and READ ALL PARADE GUIDELINES IN DETAIL. 

Dec 04, 2021, 5:15 PM


Finished Pages are due Monday November 8th at the Gilmer Chamber of Commerce before 4:30.

Pre-K - K

1st - 2nd

3rd - 4th

5th - 6th

Yule Run Your Tail Off!

Register below for the Yulefest run! If you register before November 21st, your shirt will be available at the run. If you register later, you will be able to pick your shirt up the week after Yulefest from the Gilmer Chamber of Commerce. 

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A Breakfast with Santa

B Candy Cane Lane

C Carnival Rides

D ET Jeep Outlaws

E Vendors & Food Trucks

F Petting Zoo

G Jelly Balls

H Bubba's Bigaz Bubbles

I Games for The Family

J Wagon Rides

K Happy the Clown

L Performances

M Bathrooms